Lavii Website and Application Design
Turning complex pickup logistics into a simple, seamless experience
for restaurants and their customers.
Lavii was on a mission to revolutionize food pickup by solving a quiet problem that frustrates thousands of customers and restaurants daily: broken handoffs, confusing or no tech, safety concerns, and long wait times. I led the end-to-end product design and web experience that transformed their offering from a good idea to a seamless, smart solution.
Additionally, I led the design and development efforts of the company website which was created using WebFlow an emerging Content Management System (CMS).
Restaurant teams were stretched thin, constantly stopping to answer questions or hand off orders while managing dine-in, takeout, and delivery, all without a dedicated system for pickups.
Customers arriving for pickup were often left waiting or unsure of where to go, creating tension and confusion during what should be a seamless moment.
Orders were placed on open shelves, creating security concerns, delivery mix-ups, and bottlenecks, especially as order volume and delivery app usage continued to grow.
Before we touched a pixel, I asked one thing:
“ What problems are we solving?"
Our work with Lavii was rooted in research that focused on the real needs of restaurant staff and customers. Through interviews, testing, and market analysis, we uncovered key insights that shaped every design decision, making the experience faster, clearer, and built for real-world use. Here's what we learned:
Here’s where insight becomes interface. Every decision was driven by what we learned, tested, and saw firsthand. We didn’t guess. We designed with purpose, and it shows.
By crafting detailed personas rooted in real-world insights, we gained invaluable perspectives that shaped the seamless integration of technology and order pick-up convenience in the project.
Our journey maps and flows were like detailed roadmaps, showing us every step users take when interacting with our smart food lockers from both the restaurant and customer journey. These visual guides helped us understand where users encounter issues or moments of satisfaction. By studying these maps, we gained valuable insights into what users need and how we can make their experience better.
These simplified blueprints serve as the roadmap for our design journey, allowing us to visualize and refine key features before moving forward with development of the User Interface for restaurants and customers.
In the next phase of our design journey, we transform wireframes into vibrant mockups for the User Interfaces. These detailed representations provide a tangible glimpse into the final products, allowing for thorough exploration and refinement of visual elements, layout, and user interface components.
These dynamic simulations offer a hands-on preview of the user experience, allowing for rigorous testing and refinement before final implementation. The prototypes were used to validate our design choices, ensuring seamless functionality and user satisfaction in the user interfaces.
Every decision was intentional, shaped by research, business goals, and real-world constraints. These are the moves that helped turn a smart locker system into a seamless experience for everyone involved.
This project was a reminder that startups move fast, but clarity matters more than speed. I had to balance the goals of the business with the needs of real users, making sure we didn’t add friction where there was already pressure. When you’re introducing a new process into a fast-paced environment, every detail matters. You don’t design to impress—you design to remove complexity. And as always, simplicity wins.